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Retail Appeal: The Benefits Of Luxury Vinyl

Posted On 16/01/2026

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Groceries, clothing, electronics … consumers have no shortage of options for buying the things they need. One way retailers can set themselves apart is by creating a comfortable, appealing environment for shoppers, making it more likely they’ll become loyal regulars.

It’s up to architects and designers to make that environment happen. The flooring is a big piece of the puzzle, which is why so many choose luxury vinyl (also known LVP and LVT).

What About Comfort?

Luxury vinyl – particularly luxury vinyl in loose lay and rigid core installation formats – is more comfortable underfoot than other hard-surface flooring such as VCT or polished concrete. Loose lay and rigid core flooring has a backing that offers cushion for both shoppers and retail employees, who spend long shifts on their feet.

Rigid core and loose lay luxury vinyl is made with a backing that offers extra cushion for enhanced comfort.

Which Flooring Is Best For Aesthetics?

Most retailers have distinct brand identities that are reflected by their brick-and-mortar spaces. Karndean luxury vinyl is available in styles and colors for any interior aesthetic – a bright, wide-open big-box store or warm, softly lit intimate space. Architects and designers can choose from a creative palette that includes beautifully crafted wood- and stone-inspired designs, abstract visuals and solid colors.

The aesthetic variety also serves a functional purpose, allowing architects and designers to mix and match visuals for zoning and wayfinding.

Gluedown and loose lay luxury vinyl (showcased in American Furniture Warehouse on the left) can be cut in custom shapes and sizes, ideal for zoning and wayfinding.

Is Luxury Vinyl Easy To Clean?

Somewhat separate from the consumer experience, retailers also want flooring that can withstand wear and tear, retaining its original appearance. Karndean luxury vinyl:

  • Is available with wear layers of 20 mil and 30 mil
  • Is made with K-Guard® surface protection for scratch- and scuff-resistance
  • Is waterproof and easy to clean and maintain – no need for waxing, sealing, harsh chemicals or other expensive, time-consuming maintenance

Karndean For Retail

Big-box stores, small boutiques or anything in between. Create appealing retail spaces with our stylish, durable luxury vinyl flooring. Explore our collections, and contact your Karndean representative or customer support for help with your project: 888-266-4343.

Environmental Promise

Ensuring safe products made in safe conditions while reducing our carbon footprint.

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Stylish Designs

Beautifully realistic wood and stone looks in a range of trend-forward colors.

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Commercial Performance

Durable LVT with wear layers up to 30 mil and warranties up to 20 years.

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